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    • The BBC
    • CBS News
    • New York Times Television
    • Spectrum News
    • The Newark Star-Ledger
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    • Oyster Yachts
    • Scottish Environmental Protection Agency
  • The Power of Storytelling
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Michael on Media

Michael Rosenblum has been writing about the media since 1988. His work and ideas have appeared in The Guardian, The Huffington Post, Ilkeston Life and many other publications.

He has been blogging regularly for the past 35 years on this subject. Having taught media studies at Columbia University, NYU and now the University of Oxford, he is considered an expert on this subject.

Politics and Video: Why Patrick Erin Murphy Does Not Get It

  • By RosenblumTV
  • on February 25, 2012

Patrick Erin Murphy is running for Congress. I know this because I keep getting emails from him telling me so. He is, in fact, running for Congress in Florida. Why he is emailing me is beyond me, but I...

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Guardian Media Academy & The Future of Video

  • By RosenblumTV
  • on February 24, 2012

The future of video: democratisation of creativity and production Michael Rosenblum explains how shrinking costs throughout the media industry have created a wealth of opportunity Michael Rosenblum is a man with a passion for video, and someone who has...

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Resistance is Futile

  • By RosenblumTV
  • on February 22, 2012

A single grain of rice. Today, I am responding to one of those ‘Carinval of Journalism’ questions. This months’ question is “What emerging technology or digital trend will upend journalism next? (#jcarn)” To this, I answer with a single...

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Join Us In London For The Guardian Media Academy

  • By RosenblumTV
  • on February 18, 2012

Come and join us in London for the Guardian Media Academy video bootcamp at the end of February. Lisa and I will be running this personally and you’ll have the hands-on experience of a lifetime with one of the best...

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How To Use Final Cut Pro X – A Different Approach for Editing

  • By RosenblumTV
  • on February 17, 2012

“We shape our tools and afterwards they shape us”, or so wrote Marshall McLuhan. McLuhan may have known how to turn a catchy phrase, but when it comes to editing software, the opposite proves to be true. The tools...

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Why Making A Film Is Like Flying A Plane

  • By RosenblumTV
  • on February 11, 2012

Lisa and Delta Pilot (and NYVS member) John Roberts plan his shoot As I am in the middle of reading UNBROKEN, I am in a very pilot oriented mood. One of our NYVS member is Delta Airlines Captain John...

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Should You Pay People To Be In Your Documentary?

  • By RosenblumTV
  • on February 10, 2012

I have been in the midst of a multi-person discussion this week with about a dozen people I never met. It’s taking place on the Film and TV Professionals site on Linked In. Actually, although I always accept Linked...

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How Newspapers Can Make Real Money In The Video Business

  • By RosenblumTV
  • on February 7, 2012

The sweet solution to the Newspapers’ problem… Yesterday, we reported that newspapers are now making a big move into the world of video. Good for them. Not that they haven’t been there before. But there is potential.. if…. If...

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Newspapers Embrace Video In A Big Way

  • By RosenblumTV
  • on February 6, 2012

In 1994, Punch Sulzberger, the owner and publisher of The New York Times bought my company, Video News International. It became New York Times TV, and for two years I served as President of NY Times TV. The idea...

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Why You Already Know How To Make Great Video and TV

  • By RosenblumTV
  • on February 5, 2012

In his best-selling book, OUTLIERS, Malcolm Gladwell laid out what he called this “10,000 Hour Rule” According to Gladwell, success in any field is a function of spending 10,000 hours practicing to get it right. Gladwell makes a pretty...

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