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  • The Power of Storytelling
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  • Contact
  • About
  • What We Do
  • Our Clients
  • Case Studies
    • The BBC
    • CBS News
    • New York Times Television
    • Spectrum News
    • The Newark Star-Ledger
    • The United Nations
    • McGraw/Hill
    • Oyster Yachts
    • Scottish Environmental Protection Agency
  • The Power of Storytelling
  • Why iPhones?
  • Michael on Media
  • Books
  • Contact

McGraw/Hill

McGraw/Hill is one of the largest print publishing companies in the United States. In 2007, they came to us desiring to move into the universe of online video. We spent two years with McGraw/Hill training more than 150 of their staffers, making them completely video literate. McGraw/Hill media properties we worked with include Business Week, Aviation Week, Architectural Record, and JD Power and Associates.

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