Newark Star Ledger TV – Day 1

The job of a newspaper reporter is to go out into the community, gather stories and put them in people’s homes. They used to work only in text and stills. Now we add video.

Today, we start our first day of our first VJ bootcamp at the Newark Star Ledger, the 15th biggest newspaper in the US.

Anyone can learn to make video. But here at the Star Ledger we’re dealing with journalists with years of reporting and storytelling experience. This isn’t about making Hilton hotel videos about how fluffy the towels are. Pretty much any idiot can do that. This is real news and journalism. Newark is a gritty town – a reporter’s dream. And for years, the Star Ledger has been the number one paper in the State. Pretty soon it’s gonna be the number one TV network as well. Without conventional ‘crews’. (But then again, why would you?)

Michael Rosenblum

For more than 30 years, Michael Rosenblum has been on the cutting edge of the digital video journalism revolution. During this time, he has lead a drive for video literacy, and the complete rethinking of how television is made and controlled. His work has included: The complete transitioning of The BBC's national network (UK) to a VJ-driven model, starting in 2002. The complete conversion of The Voice of America, the United State's Government's broadcasting agency, (and the largest broadcaster in the world), from short wave radio to television broadcasting and webcasting using the VJ paradigm (1998-present). The construction of NYT Television, a New York Times Company, and the largest producer of non-fiction television in the US. Rosenblum was both the founder and President of NYT TV, (all based on this paradigm (1996-1998). The President and Founder of Video News International, a global VJ-driven newsgathering company, with more than 100 journalists around the world. (1993-1996). Other clients include Spectrum News, Verizon and CBS News.

4 Comments
  • ! May 20, 2008

    or, as jfk once said: “there are three kinds of people in this world…”

    $ just hapens to be the third kind.

  • Cliff Etzel May 20, 2008

    Where’s my weekly paycheck

    Exactly

  • rosenblumtv May 20, 2008

    Some men see things as they are and ask why. I dream things that never were and ask why not?
    -George Bernard Shaw

    Never work. Forget it. Where’s my weekly paycheck
    -$

  • $ May 20, 2008

    The number one tv network?

    LOL

    More empty claims of future success that will never come true.

    I guess we can add this paper to your list right under KRON and WKRN, just to name a few.

    They became number one too didn’t they?

    Nope. Not even close.